Press kit — The Way of Markdown logo, mark and animation
Download the Way of Markdown brand mark: animated GIF, SVG and PNG in green, black and white, with guidance on which to use where.
Everything here is free to use when writing about, linking to or referencing The Way of Markdown. Right-click to save, or use the direct links.
The mark
A figure in profile pressing both palms forward, written in Markdown punctuation. It is the site's idea in one image: a handful of plain marks composing into something expressive.
The animation is the full mark. The still version is for small sizes — below roughly 80 pixels the characters stop being readable, so use the still figure there.
Animation
tai-chi-mark.gif — green on white, 600×300
tai-chi-mark-black.gif — black on white, 600×300
The live version is sharper and lighter than either GIF: see it running.
Still mark
Green on dark
same files as Green
PNGs have transparent backgrounds. The SVGs scale to any size and are the better choice wherever they are accepted.
Which to use
| Where | Use |
|---|---|
| Anywhere above ~80px, on the web | The animated GIF, or the live mark |
| Small sizes, favicons, avatars, print | The still SVG or PNG |
| Light backgrounds | Green, or black for one-colour printing |
| Dark backgrounds | White, or green |
Name and description
The name is The Way of Markdown, capitalised like that, with "of" lower case.
One line: Websites, knowledge bases, blogs, even a Notion replacement — built from plain text files you own, with tools you can swap anytime.
The site is at wayofmarkdown.com and the source is on GitHub.
Colours
| Markdown green | #16a34a (light backgrounds) · #4ade80 (dark) |
| Ink | #1b2b24 |
| Paper | #f6f3ea |
Please do not recolour the mark outside these, stretch it, or rotate it. Otherwise, use it freely.